It's our birthday! As we prepare to celebrate the big 4-0, we're highlighting 40 of our most iconic shades over the next 40 weeks. The centre of our inspiration for the past four decades, color has the power to change behaviors, redefine culture and even improve our world. At OPI we aim to embrace the power of color, showing how color has the power to change how a person feels, tell stories, provoke conversations and inspire. With this in mind we thought what better way to celebrate than by looking back each month and sharing the stories behind four iconic shades. We hope you find a few of your favorites in our long-lasting Infinite Shine formula.