Over the past few years, social media has become a major platform and source of inspiration for the nail industry - both for consumers and professionals. We've come to the point where we, as nail artists, can use platforms like Tumblr, Instagram and Pinterest to promote our services and creativity to current and potential customers, as well as connect with like-minded brands and other nail techs. We spoke with UK-based nail tech Sophie Harris-Greenslade a.k.a.
Do you prefer color? Or long-lasting wear? Why not have both? OPI's Infinite Shine long-lasting nail polish system provides high shine, and up to 11 days of wear without the light.
Think matte nails are last season? Think again! Shine-free nails are still trending and with myriad looks you can create, the Matte look isn’t going anywhere. Check out 5 easy ways to up your nail game using OPI's Matte Top Coat:
Round? Squoval? Almond? If you’re not sure what nail shape you want to try this season, we’ve listed the hottest nail shapes that will keep you on trend.
Almond - The Almond shape is a celeb fave and has been seen on fashion-forward stars like Rihanna and Katy Perry. Whether you choose one shade, or add intricate designs to your look, the Almond nail shape elongates the fingers and the shape works on both long and short nails.