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Why OPI?

From Colour to Care: Why OPI is the UK's Number 1 Prestige Nail Brand

From colour to care, OPI continues to focus on delivering trusted nail products that support both beautiful results and everyday nail care. Our approach is centred on helping people feel confident, look polished and care for their nails as part of their routine.

We are pleased to share the following UK recognitions:

UK’s #1 Prestige Nail Brand
Source: Circana (UK) Ltd, Retail Tracking Service, Prestige Makeup Category by Segment: Total Nail, by Division, Value Sales, 12 ME September 2025​

UK’s #1 Prestige Nail Care Brand
Source: Circana (UK) Ltd, Retail Tracking Service, Prestige Makeup Category by Sub-Segment: Makeup Nail Care, by Division, Value Sales, 12 ME September 2025​

OPI Nail Envy Strengthener, UK’s #1 Prestige Nail Care Product
Source: Circana (UK) Ltd, Retail Tracking Service, Prestige Makeup Category by Sub-Segment: Makeup Nail Care, by Product, Value Sales, 12 ME September 2025

These recognitions support our ongoing commitment to thoughtful innovation and nail care solutions designed to fit seamlessly into everyday life.

Find your most flattering personal shade of nude

Select the right angles for your nails

Turn heads with reds or look pretty in pink

Pretty, clean, and refreshingly muted

Locks on like gel and unlocks like lacquer

The basics of one of our fave DIY systems

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